Since a communitywide effort to lose weight kicked off in July, members of E-Lose It have lost a ton of weight, literally, and are close to doubling that effort.

The latest statistics at the program’s Web site — e-loseit.com — show 790 participants have lost 3,714 pounds, which averages to about 5 pounds each.

But one does not have to be a member of the program to enjoy the benefits of the site, said Tawny Dotson, Web site administrator for E-Lose It.

The site sees a lot of activity, as anyone can share in the blogs, recipes and weight loss tools available.

Dotson said those choosing to register now will receive a free two-week membership to the YMCA, and registrants can participate in the community forums, receive bi-weekly tips and track their workouts online. Registration is free.

E-Lose It is patterned after an Oklahoma City campaign that launched in 2007. About 10 communities, including Tulsa, have adopted the Oklahoma City program nationwide.

It is not, however, a goal to see which city can lose the most weight overall, but to set forth an example of healthy lifestyles that can inspire others.

“I think that the inevitable goal is more of a cultural change rather than a short-term ef-fort,” Dotson said.

The future of the program is being found in the Enid schools, as staff and students are taking part in a challenge to become more active, said Amber Graham Fitzgerald, EPS director of school and community relations.

As an E-Lose It sponsor, the school system is promoting 60 minutes of exercise a day — 30 minutes through physical education classes, 15 minutes at recess and 15 minutes at home.

“One of the things we are really focusing on ... is the many ways you can get physical fitness that can be fun,” she said, adding jumping rope or walking with family are examples.

It also encourages family time, Fitzgerald said.

Students and parents sign Hour of Power pledge cards if they want to become involved, she said, and she has heard nothing negative about the program.

The schools add up their pledges, and physical education teachers keep track of the time spent in exercise.

Monthly prizes are given to the schools with the most time logged in for physical activity.

“We really wanted to do something where there would be flexibility,” Fitzgerald said of the program.

Their Play 60 a Day allows for participation across the board every month, and while some may not be able to focus 100 percent of the time, others may pick up their activities during that time, so the participation level remains high.

“We decided the best way (to participate) was to get students to understand it can be fun,” Fitzgerald said, “and the only way to do that is to let them be involved.”

That is the overall philosophy of the E-Lose It program, as organizers hope the interactive Web site will keep it fun and provide a method of accountability, no matter what age one gets started.